Government Pledges Action on ‘Shrinkflation’

Published on October 3, 2024

Prime Minister Anthony Albanese has vowed to crack down on “shrinkflation,” the practice of decreasing the size of a product over time while charging the same price. “Substantial” fines have been promised for supermarkets caught engaging in the practice. “You will have seen it, a product comes out in new packaging. It’s the same price as before but the box feels a little bit lighter,” Albanese said in a video posted online. “It’s called shrinkflation, and it’s a trick supermarkets and food retailers use to charge you more when you’re getting less.” The government says changes are on the way....