Most Canadians Have Spotted Deepfakes Online, 23% See Them Weekly: Study

Published on August 20, 2024

A new study finds most Canadians have spotted deepfakes online and almost a quarter encounter them weekly. The research from Toronto Metropolitan University public policy organization The Dais reveals 60 percent of people in the country have seen deepfakes. Deepfakes are digitally-manipulated images or videos depicting scenes that have not happened. The Dais’ research found about 23 percent of the 2,501 Canadians surveyed in April came across such material at least a few times every week. The most common deepfakes involved images or videos of celebrities, followed closely by those related to politics. Researchers say Canadians using Facebook, YouTube, X, TikTok and ChatGPT were more at risk of being exposed to deepfakes....