Google Adds 2.5 Percent Surcharge on Canadian Ads in Response to Digital Services Tax

Published on August 2, 2024

Google will implement a surcharge for ads served in Canada to help the company pay Ottawa’s new Digital Services Tax (DST), the tech giant has announced. “As of 1 October 2024, we will begin adding a new ‘Canada DST Fee’ surcharge to your next invoice or statement for ads served in Canada,” the tech giant said in a recent email sent out to online creators. The new 2.5 percent fee will apply to all ads served in Canada. The DST charge is “being added to cover part of the cost of complying with Digital Services Tax legislation in Canada,” Google said on its Google Ads Help webpage....

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