Ads for Supplements Claiming to Help Autism and ADHD Banned

Published on July 3, 2024

Ads for three U.S.-based brands of supplements claiming to treat conditions including autism and ADHD have been banned by the UK’s Advertising Standards Authority (ASA). Many parents of children with autism and ADHD say they have seen positive improvements in their behaviour and mood following the use of supplements and detox protocols, but the ASA challenged whether claims that the supplements could help prevent, treat, or cure autism were in breach of its code. A Facebook ad in April for Aspire Nutrition stated, “The secret weapon parents of ASD kids swear by,” while text in the form of a review attributed to “Tara K. Verified Buyer,” read: “This has helped my 5 year old with Level 2 autism so much. Within the first week his melt downs decreased by 80%. He is communicating so much better … he is starting to show kindness and empathy to his little sister.”...