
For Election News, Most Californians Turn to Their Voter Guide, Poll Finds
Published on June 19, 2024
Most California voters read their official voter guides when seeking information about how to cast their ballots, a June 18 poll by the University of California, Berkeley, revealed. The survey, conducted by the university’s Institute of Governmental Studies, allowed respondents to choose as many information sources as they wanted. Results showed about 58 percent of the nearly 6,000 respondents cited the voter guides as their source for election information, while 40 percent reached for online or printed newspapers and magazines. “The official California voter guide is intended to provide a common base of information for voters across the state,” said Eric Schickler, co-director of the institute....
