Sales Plummet for Chinese Cross-Border E-Commerce in South Korea After Carcinogen Discovery

Published on May 28, 2024

Sales on Chinese cross-border e-commerce platforms in South Korea have plummeted following the discovery of carcinogens in some popular items. South Korea, a significant market for China’s surplus low-cost products, recently detected dangerous levels of cadmium and lead in goods sold on platforms such as AliExpress and Temu, which led to a 40 percent drop in sales from these platforms in April as per a recent survey by South Korea’s BC Card revealed. These Chinese e-commerce giants had earlier captured the South Korean market by offering ultra-low prices, aggressive discounts, new member incentives, and cash vouchers. However, their failure to ensure product safety has severely damaged consumer trust, resulting in the massive exodus of users....

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