Electric Vehicle Buying Interest Declines for First Time Since 2021: Report

Published on May 18, 2024

American consumer interest in buying electric vehicles dipped over the past year due to concerns about charging facilities and high purchase prices, according to a recent study by automotive data and analytics firm J.D. Power. This year, 24 percent of surveyed shoppers said they were “very likely” to consider buying an EV, down from 26 percent a year back. In addition, those who said they were “overall likely” to purchase an EV declined from 61 percent in 2023 to 58 percent this year. “For the first time since the study’s inception in 2021, new-vehicle buyer consideration has dropped from the previous year.” Among shoppers who said they were “somewhat unlikely” or “very unlikely” to consider buying an EV, 52 percent cited a lack of charging station availability for their rejection. This was an increase of three percentage points over the past year and made vehicle charging the top concern among EV shoppers....